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title
Kacchu watch / Masamune Date
date
SEP 2021
location
Saitama, JPN
collaboration
Tadayasu
field
Edo kacchu
category
Branding, Product, Graphic

甲冑時計伊達政宗
『長年伝承されてきた江戸甲冑が、
日本工藝の様々な技巧を組み上げ時を刻むとき、
日々の活力と未来を願う鎧となる。』

Edo armor concept wrist watch
“The Edo armor that has been handed down for many years
When assembling various techniques of Japanese crafts,
It becomes an armor that wishes for daily vitality and the future. “

photo : Kenta Kuwabara
Movie : PIE MEDIA LLC

黒漆五枚胴具足

伊達政宗公の装備は、シンプルな甲冑を好まれたと言われ、自身の美意識が表れており重厚かつ華麗な“伊達”な文化を代表しています。

Japanese armor /the black-lacquered armor with 5 pieced cuirass used by Masamune DATE

Date Masamune’s equipment is said to have favored simple armor, showing his own aesthetic sense and representing a profound and splendid “Date” culture.